Pages:7

Introduction

Sociolinguisticconsiderations discuss the different attitude of language between nations. Different countries thrive with different languages for example, Spanish and Hispanics differ on the basis of positive attitude to own languages. Hispanics prefer Spanish than Englishwhile Spanish feel that for advertising, English language is the bestone. Language matters most in communication and helps buyer to make decisions(Chung Han & Soo Ahn, 2013). The language of communication in advertisement is important to know consumer decision. Global brands use English language without any hesitation because English can better provoke customers to purchase and it is the most used language over globe. This research paper will discuss the role and impact of language on advertisement.

Impact of Language

As humankind makes development and progression, the conversational competency flourishes, and its roots are going more extensive. When we have a command of the language we can convey our thoughts to others, and push our ideas to outsiders, or can change its content, and can convey a message through communications, these skills impact marketing to attract the customers, influence the faith to purchase the products of related brands.

Placing and positioning of the product is the only purpose behind the numerous campaigns of the world. It can create tremendous forces on the retailer series, which is establishing around the globe. For advertisement and marketing, the graphics, content, verbal and descriptive conversation are necessary to build a report and provide guidance to consume the product, and resources proposed by the brand who invests his money to persuade the consumers(Dobson &Poels, 2020).

Language is an essential conversational means that help humans in the way of interaction. Language helps to create certainty and afterward systemizes it. The language supports invisible things and displays the presence. It also portrays the knowledge of someone. The language emphasizes experience, and experience relies on incidents, manners, targets, thoughts, character, nature, status, and cultural relationship(Chung Han & Soo Ahn, 2013). Language is not a symbolic system that creates a human culture that might be in written or oral communication. It also discusses social aspects based on cultural values, for example, garments, foods, customs, and traditions to form a society.

The discussion that is made on electronic media also represents language appearance. This discussion follows the powerful and intense conversational methods to protect the human culture and their defensive existence(hooft, Meurs&Schellekens, 2020). It also practiced giving information to others, providing truth, analyzing the behavior and opinion of others. The language also draws a craft on assets, advantages, and explains the flavor of an object. It also presents a view of experiences. Thus, the language follows its circumstances(Bishop &Lambie, 2007). The language affected social, educational, cultural values. Although social values and linguistic values are the same in society. An established society occupies developed linguistic values. Language is a powerful tool to express his ideas and emotions to others, and also a self-reflecting agent. It has a variety of uses, like writing, talking. The language also assists in developing cultural values. It plays a vital role in current cultural values in other communities. It also provides an identity to its speaker(Rinard, 2008).

In terms of broadcasting, language plays a vital role. It considers an essential tool for advertisement. The language also used in an advertisement for the transaction language that encourages the communication level. It also discusses the interaction of thoughts, that preferred the addressed and addressee relationship. The writer wants to describe the impact of language on electronic media, and measure the effect of scholar, audience, and listeners. It plays a dominant role and is sharper than a knife. When a person uses any ethical language through action, it is difficult to determine(Woloshin, 2009). Communication is also a graphical sound character. This act pushes a person to collapse and then towards the suicides. Language is a mysterious strength that is known as conversation. The language leads the world to supreme power, and we can measure its power by advertisement, who is competent to influence the people.

Concept of meaning 

The language signifies the confusing term. It is also applicable to evaluations, diagnosis, exposure, and presentation methods. Human behavior and action also affected language subjects and intersubjective. To recognize the human activities, we should know basic motives, by placing himself at the position of the speaker(Bishop &Lambie, 2007). When the pronunciation purpose required, the essays and reviews need to pay consideration to follow the covered meaning of discourse. When a person listens to something, the audience listens and understands it and answers according to it. The conversational sense describes the discourse context should be shorter and easy to understand and must be creating a relationship between the body and object, and referent to understand.

The word ‘house’ provides a sense of appearance; House is a combination of door, roof, window, and some other objects that all form residence for a person. There is a deep relationship between expression and referent, which also produces its further meaning and recommendations. This meaning and evidence of house, focus on the effect that creates a relation on its formation and nonlinguistic experience that are serving as nature. There are different meanings, and opinions are available to find out the correct definition, it follows three concepts of applications: 1) referential purpose, it shows the symbolic and referential relationship. 2) Meaning: It shows the meaning of a symbol, and the term will provide a sense if they are associated with another, time which is called ‘legally.’ 3) Intention: It wholly depends on the speaker’s wording or meaning of conversation that is being performed on symbols(Alonso García, Chelminski& González Hernández, 2013).

Media

Media holds an essential position in the world. Media has become a platform for many different ideological representations. Media can develop into a tool to create traditional and prevailing ideology for the interest of the leading class, at the same time it can develop into the instrument of struggle for the oppressed group of the society to create ideology and cultural competition, as media is described as the battlefield for the competing ideologies(Alonso García, Chelminski& González Hernández, 2013). As a source of communication in presenting news, analysis, or common view about anything, media has a significant part as an institution that develops public opinion as media can also shape into the imagery or pressure group that is placed into the life perspective more analytically. Media can present positive or negative influences. Certainly, this standardizing character is very relative, relies upon the provided interest dimension. People can learn to be familiarized with their atmosphere with the help of the media. Media has to turn out to be an instrument to deliver a message to the general public.

When mass media has used a language, then, in fact, their responsibility has increased toward the influence propagation, certain stereotype, and prejudice. Thus, the selection of words that are used by the journalists or creators of advertisements has to be significant because it can influence the choice of people in enhancing their knowledge.

In human culture, language is a global symbol system. Language meaning is not only limited to oral language, written language, but it also includes all social trends of extensive culture in society, for example, clothes, rituals, food menu, and others. In such a case, advertisement communication in all media forms is also taken as one of the phenomena of language. In the start, the system of language is an instrument of communication, to create combined social understanding in the general public. Language is not limited to its meaning of representing cultural realities, but having the power to develop or to build cultural realities(Bishop &Lambie, 2007). According to a study that there are fewer people who think that language has a major impact on their point of view or observation about something. In language development, it is not the only source of communication or code system against the norms that reflect the monolithic meaning of reality. Generally, language is continuously developed in a certain social system.

As the demonstration of different social connections, language always develops strategies, subjects, and different communication themes. Language is the visual mode in the shape of a symbol, or visual picture has the influence to develop a different ideology that will also change and outline our awareness and subjectivity. Sign language can also be as effective as oral language or written language. Language has a part to reflect the true nature of the use of significance of the advertisements to service or product goods that are advertised. Language is also used as a medium to advertise capitalistic commercialism beliefs to the community. The language power that has carried the colonization of human civilizing symbolic in the advertisement, in fact, is one evidence that the hostility of language show one influence that can poison the civilization’s existence today and in the future. As a study told that though the utilization of words can be mistreated and the struggle for respect may sometimes be observed helpless, we should never back-down the right to use them only in the truth service. One should aim to mean what they talk and talk about what they mean. The truth is that advertisements are used to persuade to purchase. But it is important to understand that in advising people to purchase a product, it needs to select the delivery well.

There are two important terms, high customer involvement, and low customer involvement. The first reflects the products that normally are higher in price and are bought comparatively barely; the second reflects the products that are lower in price and are purchased more often. Scholars gave a further detailed classification, that is, convenience products, shopping products, and specialty products. The former is the same as low customer involvement, whereas higher customer involvement goods are further divided into shopping products and specialty products. Specialty products are enormously more costly than shopping products such as marriage dresses(hooft, Meurs&Schellekens, 2020). The analysis of data in this study consists of all three kinds of products. Third, concerning techniques, there is a difference between tickle advertising and reason advertising. Reason advertising is simple and direct, whereas tickle advertising is in direct and needs viewers to exercise more efforts to understand them. And last, in view of the consumer-ship, advertisements may be classified by customers’ socio-economic class, lifestyle, age, gender, etc.

Conclusion

Bilingual advertising is important to know because it is increasingly used in communication. In US, advertisers are using many kinds of communication methods for advertisement. Ads with English and Spanish language are getting more recognition. Words, phrases and meaning in a language are linked to the socio-cultural values of a nation. Different languages work differently with advertisement and make consumers’ mind to buy. Impact of language on advertisement cannot be ignored.

 

 

 

References

Alonso García, N., Chelminski, P., & González Hernández, E. (2013). The Effects of Language on Attitudes Toward Advertisements and Brands Trust in Mexico. Journal Of Current Issues & Research In Advertising34(1), 77-92. doi: 10.1080/10641734.2013.754711

Chung Han, M., & Soo Ahn, B. (2013). A Study on the Effects of Motivations on Attitudes toward Advertisements : A Focus on Sina Weibo. The E-Business Studies14(3), 155-174. doi: 10.15719/geba.14.3.201308.155

Dobson, D., &Poels, K. (2020). Combined framing effects on attitudes and behavioral intentions toward mortgage advertisements. International Journal Of Bank Marketingahead-of-print(ahead-of-print). doi: 10.1108/ijbm-07-2019-0277

hooft, A., &Meurs, F. (2017). The same or different? Spanish-speaking consumers’ response to the use of English or Spanish in product advertisements. Conference Paper ·6(2), 1-8.

Luján-García, C. (2011). ‘English invasion’ in Spain: an analysis of toys leaflets addressed to young children. English Today27(1), 3-9. doi: 10.1017/s026607841100006x

Woloshin, S. (2009). Does Direct-to-Consumer Prescription Drug Advertising Do More Harm Than Good?. Annals Of Internal Medicine151(11), 824. doi: 10.7326/0003-4819-151-11-200912010-00021

 

 

Pages:15

 Annotated Bibliography

 

Camacho, M., & Palmieri, G. (2019). Do economic recessions cause inequality to rise? Journal

Of Applied Economics, 22(1), 304-320. doi:10.1080/15140326.2019.1620982

This study applies the local projection approach to analyse the economic recession’s impact on income inequality. It elaborates the difference created by the economic depression between the rich and the poor. This is also a major concern of most interviewees regarding how it can impact the overall wellbeing of the people in a society. The economic recession in the long run negatively impacts the lives of the people and it widens this divide amongst the rich and the poor. This study will help in understanding the reasons of rise in inequality due to recession. It will also point out towards the steps that need to be taken in order to minimize the damage of economic recession in terms of economic inequality.

THE, A. P. (2009, Sep 29). Recession widens gap between rich, poor. Charleston Daily

Mail Retrieved from https://search-proquest.com.elibrary.jcu.edu.au/docview/332318078?accountid=16285

This study elaborates how the widening of the gap amongst the wealthy and the poor affects the society on a larger scale. This paper explains the effect upon the US middle-income households due to the economic gap that keep on growing. How the Household incomes have fallen across all income groups. It elaborates how some cities, were affected less as those cities are different in nature. Hence the gap varies from city to city. Big cities like Atlanta, New York, San Francisco Washington, Miami and Chicago were the ones with the most inequality. This article will help understand how there is more and less economic differences between these cities. Hence it elaborates how the economic recessions keep growing in some cities while not applicable in some other cities.

 

 

 

Burgard, S. A., & Kalousova, L. (2015). Effects of the great recession: Health and wellbeing. Annual Review of Sociology, 41(1), 181-201. doi:10.1146/annurev-soc-073014-112204

This study elaborates a gap as per the latest evidences linking recession to population’s health and wellbeing. Unemployment is one of the major problems brought on by the global crisis. This article is showing that employment losses since the recession are worse and how economic hardships and joblessness also contribute to poor health. Suicide rates have also increased in many parts of the country. Some studies indicate that people who undergo the issues in labor markets, housing that proliferate in the time of recession suffers adverse health effects. On the other handsome studies show that mortality rate declined soon as the economic predicament worsens. In the light of new results, this analysis synthesizes the evidence from distinct research and traditions.

Zorn, M. L., Norman, P. M. (2017). Cure or curse: Does downsizing increase the likelihood of bankruptcy? Journal of Business Research, 76, 24-33. doi:10.1016/j.jbusres.2017.03.006

Downsizing is a growing global practice, but researches done on the downsizing effects have generated mixed findings. To add to this discussion, they point out regarding corporate reforms in order to examine how the large-scale changes involved in downsizing have adverse effects on businesses. These effects are hard to reverse and eventually raise the risk of bankruptcy. Businesses are cutting jobs to cut costs. The approach will reduce the company’s chance of bankruptcy. Downsizing also raises the risk of losing the job. But downsizing may not be the right way to do it. The article notes that unemployment will also boost a company’s risk of bankruptcy.

Wei. (2019). International talent inflow and R&D investment: Firm-level evidence from China.

Economic Modelling.

Companies adopt the practice of Downsizing to reduce the impact of recession. Companies will rely on benchmarks for talent. This literature will reinforce my idea regarding the impact of hiring new talent for making the predicament better. Highly qualified workers with bilingual backgrounds may be able to improve productivity. Adding to that it plays a significant role in the process of specializing on cross-border knowledge.

Evidence for: The government should control economic development.

Camacho, M., & Palmieri, G. (2019). Do economic recessions cause inequality to rise? Journal of Applied Economics, 22(1), 304-320. doi:10.1080/15140326.2019.1620982

  1. Camacho conducted a systematic survey of 43 countries from 1960 through 2016; they used a local prediction method to examine the impact of economic recessions. Even though they recognize both the business-cycle and the growth-cycle recessions, yet once controls are applied to the model, yet fail to find evidence of substantial impact of recession on income distribution. The Great Recession sparked a renewed interest in the possible actions of inequality in the business cycle. Atkinson and Morelli, among others, realized that banking crises appeared to end up with increases in income inequality. The economic recession in the long run negatively impacts the lives of the people, and it widens this divide amongst the rich and the poor. The unequal distribution of income, regardless of the efforts made by anyone, disrupts society. This study will help in understanding the reasons for the rise in inequality due to recession. It will also point out the steps that need to be taken to minimize the damage to the economic downturn in terms of economic inequality. (Camacho, 2019) Hence the government should correctly control the economic development and make efforts to reduce the financial problems caused by economic inequality. The predicament can’t suddenly become perfect for everyone yet fact of the matter is, governments need to take control over the economic policies.

THE, A. P. (2009, Sep 29). Recession widens gap between rich, poor. Charleston Daily

Mail Retrieved from https://search-proquest-

com.elibrary.jcu.edu.au/docview/332318078?accountid=16285

 

Associated Press conducted a study that elaborates on how the widening of the gap amongst the wealthy and the poor affects the society on a larger scale. The recession has hit particularly the middle-income groups and those that are low-income families the hardest. It widens the economic divide between the wealthiest and poorest Americans as an immense amount of cuts have ravaged the household finances. Hence the economic downturns keep growing in some cities while not applicable in some other cities. The wealthiest American’s are just 10% of the economy. The ratio increased to 11.4 from 11.2%, which depicts the fact that the recession makes the more prosperous wealthy. The Median of incomes as compared to the previous years for middle-income groups also decreased from 52,163 USD to 50,303 USD. This negatively impacts the overall predicament and hit the bottom level back in 1997. Findings also depicted that people earning over 180,000 USD showed an increase of 3.58 the median income of the middle-income groups that was higher as compared to the other parts of the country. (A.P, 2009) These findings lead to the federal government making new rules for executive pays leading to the higher number of taxes to be implemented on these high-end income sources in health care. If government across the globe make reforms and the tax system is rectified, these issues can be reduced from occurring. The economic imbalance can be reduced from where it is now. This economic instability in the long-run negatively impacts the whole society.

Evidence of:  Business Failures

Zorn, M. L., Norman, P. M. (2017). Cure or curse: Does downsizing increase the likelihood of bankruptcy? Journal of Business Research, 76, 24-33.

doi:10.1016/j.jbusres.2017.03.006

M Zorn in this article elaborates that Downsizing is a growing global practice. Researches done on the impact of downsizing have generated mixed findings. To add to this discussion, these searchers did a viewpoint regarding corporate reforms in order to examine how the large-scale changes involved in downsizing have adverse effects on businesses. These effects are hard to reverse and eventually raise the risk of bankruptcy. Businesses are cutting jobs to cut costs. The approach will reduce the company’s chance of bankruptcy. Downsizing also raises the risk of losing the job. But downsizing may not be the right way to do it. The researchers also investigated what factors, if any, could minimize the probability. To do so, they build a resource-based view to imply that valuable resources will minimize the risk of bankruptcy triggered by downsizing. We consider support over a selection of publicly traded companies for our theorizing. With the unemployment rising, companies won’t be able to sustain as skilled workers will be leaving companies and this would end up making the whole predicament. As per the results of the study, downsizing companies are much more likely to declare bankruptcy than companies that are not engaged in downsizing, and that intangible resources are helping to minimize that possibility. The physical and financial capital is also very important in finding out the outcomes of the predicament yet there was no solid evidence found regarding these that aid in helping sort the predicament.

Evidence of:  Combating recession by hiring new talent

HaoWei. (2019). International talent inflow and R&D investment: Firm-level evidence from China.

Economic Modelling.

HaoWi in a study discusses the companies adopt the practice of downsizing with an aim to reduce the impact of recession. These companies rely on talent as their benchmarks. Highly qualified workers that have bilingual backgrounds may be able to improve productivity. Hence, the research found evidence that supports the idea of breaking barriers across the globe. These results stem from two mechanisms: getting talent from across the world & improving the development of human capital. It is also an integral to create a diversified labor force. Furthermore, the impact of promoting R&D is greater if companies are based in Eastern China rather than in other areas, that where there are small and medium-sized companies. The suggestion was regarding the inclusion of international talent that can aid in introducing innovation and creativity. (HaoWei, 2019) Immersive ideas will be generated that will ultimately impact the whole predicament in the long-run. Another element highlighted is the inclusion of R&D department. This department can aid in creating breakthroughs towards strategizing to generate maximum output from minimum budget. More and more skilled individuals can be introduced that aim to create a difference with their idea. This will not only help in fight predicaments such as recession by creating new jobs but also stop the overall system from collapsing.

Burgard, S. A., & Kalousova, L. (2015). Effects of the great recession: Health and wellbeing. Annual

Review of Sociology, 41(1), 181-201. doi:10.1146/annurev-soc-073014-112204

 

  1. Burgard, in its study, elaborates on the impact of the great recession: on the health and wellbeing of the people. Unemployment is the cause of stress and depression that negatively impacts the overall wellbeing of the general population of the country. Some studies have assessed the correlation between recessions and health by analyzing how the various patterns in measures of the economic cycle follow changing mortality or sickness levels. Reviews from the 1920s revealed the very counter-intuitive silver lining with lower average death rates during the times of recessions. Until then, a trend has been observed in the United States — through which the death rate rises through expansions and decreases in recessions. Unemployment is one of the major problems brought on by the global crisis. Suicide rates have also increased in many parts of the country. Hence serious measures need to be taken to control the overall predicament from worsening. Another element is that the economic downturns also affect government and local revenues, increasing pressure to curb budget deficits and reducing borrowing. Hence unemployment should be controlled by hiring new talent that can make a positive impact on the overall economic predicament. (Burgard, 2015) Unemployment should be controlled by hiring new talent that can make a positive impact on the overall economy.

 Introduction

Economic recession stands as one of the most devastating issues across the globe. The recession has many consequences that lead to overall economic instability in the country. It broadens the divide within society between the wealthy and the poor. The great recession that occurred in the 1930s had an overall impact on the economies across the world. The crises cost millions of people their jobs, and they lost their whole life savings. There was a decline in economic growth to an extent where people became bankrupt. Companies cut staff off to lower the expenditures. This approach will ease a financial problem for the client, yet this is a temporary solution, and leads are significant consequences of overall economic growth. The recent recession that started in the US from December 2007 had an adverse impact on the global economy. The unemployment rate has increased by 10%. (mlr, 2018) and many financial institutions also go bankrupt due to income disparities. The biggest problem with this crisis is unemployment & fresh students find it challenging to get a job. Employment pressures continue to rise that reduce the impact of the recession. Young talent that gradates is uncertain about the economic predicament and how it will impact their future. This study will explore how to reduce financial instability, the gap between rich and poor, and suggest solutions to counter unemployment.

Working thesis

Economic depression is inevitable in the course of economic development. Economic inequality, corporate financial crisis, and employment difficulties come side by side with economic depression wherever it occurs across the world. To minimize the challenge of business growth induced by the economic crisis, the government should be active in economic development activity, the university should allow the students to take internships in advance, and the organization should promote and use talent.

Discussion

As per the findings, recession creates a difference between the rich and the poor. The research done by Atkinson and Morelli depicts the realization that the financial crisis appeared to end with increasing income inequality. In the long run, the economic crisis has a negative effect on people’s lives, and this divide among rich and poor is widened. The uneven distribution of wealth, regardless of anyone’s efforts, destabilizes the whole society. This research helps to explain why inequality is soaring, and it also points out the steps that need to be taken to minimize the damage due to the economic downturn in terms of economic inequality. The role of the governments should be to focus on improving the life quality of the masses. There is a need to control the economic development for only a few numbers of people. The distribution of wealth needs to be equal. The governments need to make efforts to reduce the financial problems being faced by the masses due to this economic inequality.

The recession has struck Middle-income groups and low-income families. It has widened the economic gap between the wealthiest and poorest Americans, as a large number of layoffs devastated household finances. Hence the economic downturns in some cities tend to rise while in some other cities they are not relevant. The wealthiest Americans are just 10 percent of the population.  The percentage rose from 11.2 percent to 11.4, which reflects the fact that the crisis is making the wealthy affluent. Compared to previous years, the median of income for middle-class classes also dropped from USD 52,163 to USD 50,303. This has a devastating impact on the prevailing situation and reached the lowest stage back in 1997. Hence recession helps in making the lives of rich people better. This is a point that needs to be addressed that the economic system should be made to strengthen the financial predicaments of the non-privileged as compared to the ones that already have a considerable amount of resources available.

Highly skilled new talent with bilingual experience can turn out to be a perfect addition to the economy. The impact of promoting R&D is more significant if companies are based in Eastern China rather than in other areas, that where there are small and medium-sized companies. The suggestion was regarding the inclusion of international talent that can aid in introducing innovation and creativity. With the inclusion of new and creative minds, the overall production quality can increase. Immersive ideas will be generated that will ultimately impact the whole predicament in the long-run. More and more talented young talented individuals that wish to make a difference with their concepts need to be hired. This would counter the issues such as unemployment and help generate new jobs but also deter the deterioration of the economy.

Unemployment is the cause of stress and depression, which adversely affects the overall health of the country’s general population. Any researchers have examined the link between unemployment and wellbeing by reviewing whether the changing trends of economic cycle indicators match increasing rates of death or illness. In the United States, a pattern has been identified so far — in which mortality rates increase across increases and decreases in recessions. Unemployment is one of the significant issues that the financial economy is producing. In other parts of the world, too, suicide rates have risen. Therefore drastic steps need to be taken to mitigate the aggravation of the overall situation. Another factor is that economic downturns can affect national and municipal budgets, rising pressure to reduce budget deficits. Unemployment also has an adverse impact on the health of the people that leads to psychological and other health issues as well.

In the long run, the global crisis has a negative effect on people’s lives. It is also adversely affected by the unfair distribution of income, irrespective of any effort made by everyone. There tends to be a rise in inequality due to recession. The disparity between rich and poor creates by the economic downturn is leather. It may affect the overall health of people within a community. The financial recession has a devastating impact on the lives of people in the long run. It is also adversely affected by the unequal distribution of profits, irrespective of any effort made by all. Despite the recession, inequality continues to increase. Hence steps need to be taken to make the overall economic predicament better.

Entrepreneurs need to fill in with their ideas and how the overall world economic predicament can be made better. The number of billionaires has increased over the years, yet so has the percentage of low-income groups. Adding to that, talent management is the key in order to make the best use of their skills. If talent is not hired and appointed for the skills that they are best at, that can also go to waste. Universities need to play a role in making it happen and send the students for internships to learn the business and make the best use of the knowledge they gain at schools to be applied to their jobs. The need to emphasize on shaping their minds as creative entrepreneurs that can end up generating new employment opportunities for others.

Conclusion

It can be concluded on the fact that the difference created by the economic depression between the rich and the poor is leather. It can impact the overall wellbeing of the people in a society. The economic recession in the long run negatively impacts the lives of the people. The unequal distribution of income, regardless of the efforts made by anyone, also affects it adversely. There tends to be a rise in inequality due to recession. Taxes need to be imposed in order to impact the whole economy. Unemployment is one of the significant issues that the financial economy is producing. In other parts of the world, too, suicide rates have risen. Therefore unemployment can be managed by hiring new talent who can come up with entrepreneurial ideas. It will also point out the steps that need to be taken to minimize the damage to the economic downturn in terms of economic inequality.

Furthermore, the widening of the gap amongst the wealthy and the poor affects the society on a larger scale—the US middle-income households due to the economic weakness that keeps on growing. The R & D department needs to be formed, fully incorporated, and their role should be designed in alliance with the skills of the team. This will help in maximizing the value of the team’s efforts. Yet the gap varies from city to city. Hence the economic recessions keep growing in some towns while not useful in a similar fashion in some other cities. Therefore extreme steps need to be taken to mitigate the aggravation of the situation caused by the recession.  Another factor is that economic downturns can have an effect on national and municipal budgets, rising pressure to reduce budget deficits. New talent needs to be incorporated in order to cater to the challenges, and entrepreneurship needs to be promoted in order to face and counter this predicament. This divide needs to stop; otherwise, it will keep creating a significant amount of unrest in the society.

 

References

 

A.P, T. (2009). Recession widens gap between rich, poor. Retrieved from jcu.edu.au: https://search-proquest-com.elibrary.jcu.edu.au/docview/332318078?accountid=16285

Burgard. (2015). Effects of the great recession: Health and well-being. Annual Review of Sociology, 181-201.

Camacho. (2019). Do economic recessions cause inequality to rise? Journal of Applied Economics, 304-320.

HaoWei. (2019). International talent inflow and R&D investment: Firm-level evidence from China. Economic Modelling.

mlr. (2018, 4). Great Recession, great recovery? Trends from the Current Population Survey. Retrieved from https://www.bls.gov: https://www.bls.gov/opub/mlr/2018/article/great-recession-great-recovery.htm

Zorn, M. (2017). M. S. (2017). Cure or curse: Does downsizing increase the likelihood of bankruptcy? Journal of Business Research, 76, 24-33.

 

 

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